Episode 106

Cultivating a Healthy Relationship With Your Business

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This topic has been a quiet thread in my journey for a while, but the more I’ve leaned into it, the more I’ve realised how essential it is. Your business isn’t just a set of systems, offers, or plans. It’s an energetic relationship. And like any relationship, it can be healthy, supportive, and joyful, or it can become strained, unbalanced, and disconnected.

When I started treating my business as a separate entity, with its own needs, energy, and rhythm, everything shifted. It stopped feeling like something I had to force or fix. It started to feel like something I could relate to, communicate with, and care for.

EPISODE 106: Listen using the player below, or click the links to your fave platform to subscribe and listen over there:

Treat It Like a Relationship

If you want to create something that supports you long-term, start by treating your business as a relationship. Not just a task list. Not just an income stream. A real, two-way relationship.

Speak to it. Acknowledge it. Say, “We’re in this together.”

The moment I told my business, “We’re in a relationship,” something changed. I could feel the shift in energy. It was like my business responded with, “Yes! I’ve been waiting for this.” It started to feel less like I was dragging something uphill, and more like I had a co-creator beside me.

Think about what makes a relationship healthy, mutual respect, communication, space, fun, shared goals. All of that applies here, too.

Get Clear on Both of Your Needs

One of the most practical things you can do is sit down and explore what you need from your business, and what your business might need from you. This is where things get real, and often a bit surprising.

You might start by journaling:

  • What do I need in this relationship? What support, structure, or rhythm helps me thrive?
  • What does my business need to feel nourished and alive? What boundaries or energy support that?
  • Are there any gaps between my needs and my business’s needs? What do those gaps reveal?

Having this kind of dialogue, even if it starts as a journaling process—creates awareness. And with awareness comes clarity. You stop pushing blindly and start co-creating intentionally.

Go on Dates With Your Business

This part might sound playful, but it’s deeply powerful. Take your business on a date. If you’re heading to a café to work, treat it as a date. Dress up if you feel like it. Light a candle. Create a moment.

You can even take your business on fun, non-work dates. Go horseback riding. Go to a comedy show. Watch a movie and invite your business energy into the experience. It may sound silly, but what you’re doing is anchoring joy and connection into the relationship. That matters.

When you bring lightness, play, and humour into your business, everything softens. The pressure drops. Your energy opens. And your business responds in kind.

Respect Boundaries. Yours and Your Business’s

Every relationship needs boundaries. And that includes the one you have with your business.

If your business nudges you at the end of the day saying, “We can keep going,” you’re allowed to say, “Thank you, but I need to rest.” Just as much as you’d tell a partner or child, “I love you, and I need quiet right now.”

And sometimes, your business needs boundaries too. It might say, “I’m depleted. I haven’t had space to recharge. Please stop pushing.” If you override that and keep working, it shows up in your content. Things feel forced. The magic disappears.

When both of you feel heard, respected, and held, everything flows more easily.

Define What a Healthy Relationship Means to You

Every person has a different version of what a healthy relationship looks like. Take time to define it. What does it mean for you? How do you want to feel? How do you want to show up?

Write it down:

  • What are the qualities of a healthy relationship in your world?
  • How do you want to communicate, collaborate, and create with your business?
  • What do love, trust, and consistency look like in this space?

This becomes your foundation. Your relationship blueprint. And when you start treating your business with this kind of care, it mirrors it right back.

Final Reflections

When you have a healthy relationship with your business, everything changes. You’re happier. Your business is happier. You feel more connected, more supported, and more inspired.

Content flows with ease. Messaging lands with clarity. You receive more intuitive nudges, and you trust them.

The journey becomes less about force, and more about partnership. And even when challenges arise, they don’t shake you as much. Because you’re in a relationship with something that’s holding you just as much as you’re holding it.

Here for the links that may have been referenced in the show or is complementary to this episode.

More in-depth content and resources:

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